Resources & Community

The Circa Blog

On event planning tech trends, insights, and interviews

Is Your Event Marketing Planning Strategy ROI-Driven?

Is Your Event Marketing Planning Strategy ROI-Driven?

When developing your next strategic event marketing plan, keep these questions in mind to make your plan the most ROI-driven yet.

Your Complete Pre / During / Post Event Execution Checklist

Your Complete Pre / During / Post Event Execution Checklist

If you’re looking to break into the world of hybrid events, this checklist can be your guide to getting it right.

Managing Your Virtual Marketing Event:  Planning, Budgeting, and Analyzing

Managing Your Virtual Marketing Event: Planning, Budgeting, and Analyzing

In this guide to virtual marketing events, we'll discuss the building blocks of delivering successful virtual event marketing

The Most Important Tools in Your Event Marketing Data Toolbox

The Most Important Tools in Your Event Marketing Data Toolbox

Here is a comprehensive checklist of data tools for your event marketing team's toolbox.

When to Host a Hybrid Marketing Event: 4 Considerations

When to Host a Hybrid Marketing Event: 4 Considerations

The benefits of both virtual and in-person events in a single, new approach: the hybrid marketing event.

In-Person, Virtual, and Hybrid Events: Weighing the Pros and Cons

In-Person, Virtual, and Hybrid Events: Weighing the Pros and Cons

Whether you’re a marketing team leader looking for strategic insight or an on-the-ground event marketer trying to expand your event scope, here are some pros and cons for in-person, virtual, and hybrid events.

Are Hybrid Marketing Events Here to Stay? What to Know in 2021 and Beyond

Are Hybrid Marketing Events Here to Stay? What to Know in 2021 and Beyond

Hybrid Events: The Best of Both Worlds

The Ultimate Guide to Virtual Event Marketing

The Ultimate Guide to Virtual Event Marketing

Here is everything you need to know about getting up and running with your next virtual marketing event.

Everything You Need to Know to Host a Successful Virtual Marketing Event

Everything You Need to Know to Host a Successful Virtual Marketing Event

Whether you’ve hosted multiple virtual events and are looking for a refresher or if you’re just now getting started with virtual event marketing, this primer can get you up and running – successfully – in no time.

Is Your Sales Team Capitalizing on Event Marketing Data?

Is Your Sales Team Capitalizing on Event Marketing Data?

Here are a few ways your sales team can capitalize on event marketing data.